The hottest event at this year’s New York Film Festival isn’t a film at all. It’s a van.

Parked next to Alice Tully Hall at Lincoln Center, the mobile version of the Criterion Closet — a tiny space stocked with the prestigious DVDs and Blu-rays of films in the Criterion Collection — attracted a line that wrapped around the block.

It was a chance for festivalgoers to enact their own version of the Closet Picks videos, in which celebrities like Bill Hader, Ayo Edebiri and Willem Dafoe visit a product-filled closet in the company’s Manhattan office. They pick out their favorite titles and evangelize about their choices while not so coincidentally on tour promoting their latest projects. (Dafoe’s haul included Luchino Visconti’s “The Leopard” and the actor’s own “The Last Temptation of Christ”; Edebiri left with Wes Anderson’s “Bottle Rocket,” among other titles, and Hader’s selections included the western “My Darling Clementine.”)

For the company’s 40th anniversary, it adapted the experience to the inside of a delivery van and opened it up to the public, starting with the first two weekends of the New York Film Festival (which concludes Oct. 13). The next stop, scheduled for Oct. 26 and 27, will be in Brooklyn Bridge Park in collaboration with St. Ann’s Warehouse.

Visitors to the van are invited to film their own Closet Picks videos and pull titles from the shelf to gush about for the camera. Unlike the celebrities, they do have to pay for their picks, but with a 40 percent discount.

“It was something no one ever thought we could do,” said Rainna Stapelfeldt, 26, a Bed-Stuy resident who took home “Sid and Nancy,” “Midnight Cowboy” and “Memories of Murder” after a 10-hour wait in line.

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